Assessing the Impact
of the New Debit Card
Interchange Rules
Effective October 1, 2011
WEBINAR OR ON-DEMAND WEB LINK
(LINK INCLUDES FREE CD ROM)


Monday,
September 12, 2011

12:00 pm - 1:30 pm Pacific
1:00 pm - 2:30 pm Mountain
2:00 pm - 3:30 pm Central
3:00 pm - 4:30 pm Eastern

Meet the Presenter

Lee Wetherington, AAP, Director of Strategic Insight, ProfitStars®

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New debit interchange rules create big challenges
and opportunities for financial institutions. 
Learn what you need to know now and what to do next.

On June 30, 2011, the Fed issued its final rule implementing the Durbin Amendment to the Dodd-Frank Act.  We know the debit interchange cap is 21 cents, the fraud loss allowance is 5 basis points, and the fraud-prevention premium is one cent.  However, we do not know the extent to which these parameters will affect 99% of the financial institutions that are exempt from the rule’s rate provisions.  Are market forces so efficient — and merchant routing/steering capabilities so discriminating — that small issuers will indirectly experience the same 45% reduction in debit interchange that the final rule exacts directly from the largest issuers?  What about general purpose reloadable prepaid cards and alternative payment networks?  Join us to learn the bottom line on how new debit interchange rules will reshape payments for financial institutions.

HIGHLIGHTS091211cu.jpg

  • Overview of Fed’s final rule implementing the Durbin Amendment
  • Winners, losers, and implications of the final rule
  • Top 5 opportunities, options, and responses for financial institutions
  • Latest research on consumer tolerance of potential debit/DDA fees
  • Compliance checklist and timelines


WHO SHOULD ATTEND?

This practical session is designed for officers and staff responsible for the strategic direction, profitability, pricing, and compliance of your credit union’s debit card, prepaid card, and alternative payment programs/offerings.